We deal with a large number of trade customers on many different product lines.

If you own a shop or company, we can:

  • Supply bespoke rod ranges for shops and companies
  • Offer a full rod design and supply service
  • Offer a huge range of component and tooling supply

We can supply fully built rod numbers as small as 12 at a time built here in the UK, or for more cost effective options we have an MOQ of 100.

For rod builders and companies that supply rod building components , we offer a large range of carp, lure, fly and saltwater rod building supplies.

We import orders every 7-10 days from American Tackle, who have a vast range of products.

We offer trade pricing to professional builders and shops, and end users can buy many products easily through our website.

If you would like a trade account to buy rod building products from our online shop at trade pricing, please email us on

Please include your company name, mailing address and contact details.


We also offer a component design and supply service.

We can provide collars, caps and others items, made in stainless steel, aluminium and Delrin, made to your design, or we can design them for you if required.

For all trade enquiries and to request an American Tackle catalogue and pricing, please contact our business to business specialist, Frank Segrave-Daly on 01285860783 or

Custom Rod Builders and component supplier